Here’s the latest by our Mpls.St.Paul Weddings contributor and guest blogger, Nicolle Westlund:
Receiving a wedding invitation via e-card is almost as tacky as having the groomsmen wear screen-printed tuxedo t-shirts . . . and I’ve experienced both. I commend the e-card-wielding couple for saving trees since I, too, have hopped on the “go green” bandwagon, but my personal preference would lean toward a more sophisticated, and preferably tangible, wedding invite. Can I reconcile the two?
Marianne Cook says I can. As the founder of Eden Prairie-based Green Stationery, Inc., Cook knows her eco-friendly invitations. She spends her time and energy seeking out the greenest paper, packaging, ink, and printers so we don’t have to.
Green Stationery was born after Cook, a former retail buyer with 30 years of stationery-buying experience, attended a meeting and heard that the average adult uses 745 pounds of paper per year. “I was blown away,” she says. “After that, I tried to start a green division at the company I was at, but it wasn’t feasible at the time,” says Cook. “That’s when I decided to start my own company.”
Two years and five stationery collections later, Cook’s green dream is on well on its way. She works with local designers to conceptualize, draft, and compose the graphics for each stationery collection, and recognizes that different customers (and brides) want different things.
And you’d never be able to tell that these invites made from 100 percent recycled, FSC-certified paper. But, Cook’s greenness doesn’t stop there. All her collections are locally made, printed with soy ink, and manufactured with electricity generated by renewable wind power . . . so you don’t have to feel bad about sending out 300 save-the-date cards.
Green Stationery’s imprintable invitations are simple, pretty, and classic, which makes me want them for more than wedding invites (since I’m not getting married anytime soon). The collections also feature a range of office supplies, so I can stock up on file folders, note pads, and thank-you cards. The pink-and-orange Elegant collection is a best-seller, says Cook, but I’m partial to the Le Plume collection with teal peacock feathers.
“Women feel good when they have beautiful things around them,” says Cook. That mantra, plus a desire to “do good by the earth” is what’s making Green Stationery stand out and keeping the e-vite wedding invitations at bay.