Studio MSP

Studio MSP is the in-house branded content studio of Mpls.St.Paul Magazine, creating compelling sponsored content for our proprietary print and digital channels and on our clients’ channels. For every story we tell, the Studio MSP creative team keeps the interests of the reader and intended audience in mind and remains loyal to the magazine’s editorial mission of service and utility. 

For advertisers, Studio MSP offers a range of integrated marketing solutions, including native advertising, custom content, program guides, social media, and video. To learn more, contact Irene Peterson, director of digital sales:


The nation’s largest shopping mall chose Studio MSP to get the party rolling for their 25th birthday. more

Oct 24, 2017 6:20 PM Studio MSP

When this beloved national brand wanted to make an impact on a local level, Studio MSP paired the product with a local food blogger and cookbook author to create an original recipe. more

Oct 24, 2017 6:20 PM Studio MSP

RBC Wealth Management enlisted Studio MSP to bolster its position as a thought leader and authority on wealth transfer and family legacy. more

Oct 24, 2017 6:20 PM Studio MSP

No two births are ever the same. This was the message that inspired our 8-page print feature for The Mother Baby Center, a collaboration between Children’s Minnesota and Allina Health. more

Oct 24, 2017 6:20 PM Studio MSP

Studio MSP created this compelling video for Minneapolis Downtown Council’s annual meeting to showcase its 2025 Plan. more

Oct 24, 2017 6:20 PM Studio MSP

A plate of gnocchi

Photo by Caitlin Abrams

Studio MSP built a new silo of home entertaining content on called The Host by creating a series of original recipes that included drink pairings from local wine and cheese shop Surdyk’s. more

Oct 24, 2017 6:20 PM Studio MSP

Bentleyville Tour of Lights in Duluth

Photograph by Ginny Haupert

From ice castles to dogsled races, holiday lights to colorful kites—a roundup of the most awe-inspiring events and attractions this season has to offer. more

Nov 6, 2017 9:19 AM Travel & Visitors