You don't see a lot of lumbersexuals browsing the aisles of Target, and it's obvious why. This guy doesn't need detergent because he doesn't wash his raw denim. He hasn't bought a razor since college. Starbucks might as well be gas station coffee, compared to the handcrafted artisan brews to which he is accustomed. And when he shops (usally with his dog), he'll pay big for quality goods from American brands that have a story to tell.
Finally, Target has something other than Faribault blankets for the male hipster: Collective, a curated (you knew it had to be) assortment of made-in-America products for men from six brands that stand for authenticity, style and craftsmanship: Billykirk (from a couple of Woodbury natives), Owen & Fred, Taylor Stitch, Duluth Pack, Locally Grown, and Terrapin Stationers. The collection of nearly 90 items includes apparel, accessories and stationery, ranging in price from $10 to $270. Collective launches Sunday. Don't get trampled by the Red Wings.
Billykirk zip tote
Locally Grown t-shirt