From a small studio in Northeast Minneapolis, Kathryn Sieve is dreaming up ways to revolutionize the fashion industry. Her Winsome label is a total discovery—modern and never fussy, but always distinct, whether it’s a knit sweater with detailed stitching and a drawstring hem or a long crepe vest with a zip front and side slits. She designs and produces her collection locally, in limited runs. Now, she’s ready to take it on the road.
Sieve bought herself a 1975 Airstream trailer that she intends to turn into a mobile satellite studio. She says there’s space for two sewing machines, a cutting table, ironing board, fabric storage—and a small living area. Her plan is to head to west, pick a city, park, buy materials and start creating pieces—putting a whole new spin on locally made. She hopes to sell each mobile collection at boutiques in the city in which it’s made.
“I often feel like there’s a big gap between company and customer,” Sieve says. “The Winsome Mobile Studio will represent ultimate transparency into our clothing design and production practices. It will bring the process of designing small, limited run collections to many cities and towns around North America.”
But first, she’s got to get that old Airstream road-ready. To do that, Sieve launched a Winsome Mobile Studio kickstarter campaign. She’s hoping to raise $20,000 by Dec. 24. I couldn’t begin to cover every local entrepreneur’s Kickstarter, but this one is clever enough that it seemed noteworthy. Donors receive an original Winsome design—a woven tote, a button stud wallet, a faux leather clutch or, for a $100 contribution, a washable silk top—which normally retails for $120, making it a great way to shop local, and support the movement.