From boxy tops to swimwear. Designer Lisa Hackwith of Minneapolis-based Hackwith Design House just launched HDH Swim Line, a retro-meets-modern collection featuring one and two piece high waist styles in black and white.
“I wanted a suit that had a defined line at the waist to accentuate all the right curves, so I made myself one,” says Hackwith, who is known for her pared down designs—simple silhouettes, neutral colors. “I figured there was a good chance that other people felt the same way.”
Hackwith does have a knack for knowing what her customers—and 84,000 Instagram followers—want. She designs in limited quantity and releases pieces just a few at a time online to keep fans intrigued and excited for the next thing. But buying a kaftan is quite different than a swimsuit. Isn't it?
"I've often bought swimsuits online," Hackwith tells me. "We are going to make sure to list exact measurements. We are also shooting product shots on a size 10 model and a size 2 so people can get a sense of how the suits might fit them." HDH also accepts exchanges and returns.
The suits, sized XS to XL, are made of an elastine and cotton blend that Hackwith says is "nice and thick." "Designing swimwear is challenging in different ways. I did a lot of trial and error, and I had a lot of women who were different sizes try them on. The hope is that the designs we landed on will help women feel comfortable and confident. Speaking as a woman with some curves, I like how these suits fit."
Prices range from $60 for bikini bottoms $140 for a one piece. hackwithdesignhouse.com