I got a sneak sniff of Go Be Lovely, the new bath and body collection from Illume. It’s as optimistic and engaging as the name suggests. Go Be Lovely includes rollerball perfume, hand cream, bath salts, and triple milled soaps in five of Illume’s popular scents: Anemone, Cactus Verde, Coconut Milk Mango, Desert Tulip and Thai Lily. Brand extensions are a priority for the fast-growing, Minneapolis-based candle company, and after a collaboration with Sephora fizzled, this feels like a more natural fit. Prices are gift-friendly, at $6 to $22, and so is the sweet packaging. Influential retailers agree: Go Be Lovely will debut at Anthropologie in the next few weeks. It will also be available online next week at Birchbox, B-Glowing, Beautybar.com, and others.