I love seeing inspiring entrepreneurs team up. Minneapolis mom, author and science communicator Liz Heinecke—better known as the Kitchen Pantry Scientist—has created a series of science parties and coordinating products, which are now available exclusively at Hopkins toy store and studio Kiddywampus.
“It’s a perfect match,” gushes Kiddywampus owner Amy Saldanha, who does more than sell toys and host parties—she’s made it her mission to inspire learning through creative play. That includes many science and engineering related products and party themes. But adding Kitchen Pantry Scientist to the roster is a bit of a coup. Heinecke is a medical researcher turned stay at home mom who started blogging about simple ways to make science fun for kids. Her Kitchen Pantry Scientist blog became a runaway hit and led to the book Kitchen Science Lab for Kids: 52 Family Friendly Experiments From Around the House. Heinecke is a popular speaker, teacher and media personality. She has a second book, Outdoor Science Lab for Kids, on the way this summer.
“What I really love about Liz's book, and her approach, is how accessible she makes science for families,” Saldanha says. “The experiments can easily be replicated with common kitchen ingredients and they have the ‘wow’ factor that keeps kids engaged and asking questions. And the parties will be a natural extension of her book and our own brand of Kiddywampus silliness: Allowing kids to have fun creating experiments with their friends, and ideally, to see themselves as scientists long after the party is over.”
Kitchen Pantry Scientist classes at a toy store—that screams product opportunity. Saldanha encouraged Heinecke to create product extensions for her brand, and so Kitchen Pantry Scientist aprons and trays are now available at Kiddywampus. The apron is $14.95; the tray is $12, or buy them in a value pack with the book for $40 (awesome gift idea).
“The trays would be great for containing experiments like Mad Scientist’s Green Slime, Cornstarch Goo and Paper Bag Volcanoes!” Heinecke says. “Every kid who messes around in the kitchen really is a kitchen pantry scientist, whether they’re baking or experimenting.”