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Sales + Advertising

Reach a sales, advertising or marketing contact at Mpls.St.Paul Magazine. To purchase a Real Estate preview, contact Jennifer Martone (612-336-9219).

Online Ad-Uploading System
Mpls.St.Paul Magazine's online advertising uploader makes it simple to send digital files to us electronically.  Simply log on to mspcommunications.com, click on "Upload Ads," and follow the directions.  It's easy, fast, and convenient.  Please note, we can no longer accept large files via our e-mail system. Ads must be sent via the online uploader. If you have questions, please contact ads@mspmag.com.

Our Readers

Mpls.St.Paul Magazine's readers consist of highly affluent consumers who are vividly responding to the information and advertising within Mpls.St.Paul Magazine's pages.  They are actively seeking unique experiences, products, information and events that will enhance their lives.  Whether subscribers or newsstand buyers, they purchase the magazine to seek out and enjoy the very best of Twin Cities living.

Newsstand Reader Demographics
Newsstand sales reflect the vitality and marketplace demand for any magazine.  Mpls.St.Paul's newsstand sales are a key indicator of its overall significance and perceived value to a highly sought-after consumer.  Of all the choices available to newsstand buyers, Mpls.St.Paul is one they buy time and time again.  In fact, Mpls.St.Paul regularly outsells all monthly regional and national titles.  Mpls.St.Paul's average newsstand sales from January 2008–June 2008 were 15,710, delivering a powerful audience that mirrors the magazine's subscriber.  A survey of newsstand readers revealed just how impressive our newsstand buyers are, a bit younger, just as affluent, and more importantly, just as acquisitive as Mpls.St.Paul subscribers.

Demographics, Market Research, and Influence
The Mpls.St.Paul Magazine reader is a discerning, affluent, and engaged consumer who actively responds to the magazine's editorial and advertising content.

Mpls.St.Paul Magazine Household Purchasing Power:

Average HHI: $182,000
Average Net Worth: $1,373.000
Household Income $150,000 +: 58%
Average value of primary residence: $487,000
Own a second home: 28%


Source: Media Audit Spring 2009

Newsstand Buying Power
Mpls.St.Paul Magazine significantly outsells every monthly local and national magazine on the newsstand in this market.

Average Newsstand Sales: 17,710 copies per month*
Average Newsstand Age: 44
Gender: 80% female
Average Household Income: $143,000
Average Net Worth: $630,000


Mpls.St.Paul Magazine reaches the affluent visitor to this market.

9,340 copies delivered in-room in the following premier hotels:
Crowne Plaza North Star Minneapolis Hilton
Doubletree Guest Suites Park Place Minneapolis Marriott at City Center
Doubletree Guest Suites Minneapolis Radisson Plaza
Embassy Suites Minneapolis Sheraton Bloomington South
Hyatt Regency The Saint Paul Hotel
Chambers Minneapolis Grand Hotel
Marquette Hotel Residence Inn by Marriot
Graves 601 Crown Plaza St. Paul- Riverfront
The Hotel Minneapolis Westin Minneapolis
W Minneapolis- The Foshay Westin Galleria Edina
Aloft Minneapolis    


Market Strength of Mpls.St.Paul Magazine
Mpls.St.Paul Magazine has the highest paid circulation of any magazine in the metro area, for both subscribers and on the newsstands, assuring that your message is actively sought.

Audited Circulation*
Total Paid Ciculation: 71,127


Market Penetration**
Total Market Reach: 501,245 Twin Citians
Percentage of the Total Market 20.5%


* Source: ABC Audit December 31, 2011

**1 in 4 Twin Citians said they read one or more of the last four issues of the magazine.

any adults who have read one or more of the past 4 issues of Mpls.St.Paul Magazine.