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First Look: MERILOU
By: | Posted: 03/01/2013
by Taylor Selcke
Victory Home & Interiors owner and tastemaker Kerry Ciardelli, known for glamorous interiors, dishes on the hottest fabric trends for spring and summer.
Mpls.St.Paul Home: Your store is a treasure trove of some of the season's most popular fabrics. What are some of the biggest trends on the horizon?
Kerry Ciardelli: In terms of fabric types, the ikats are still going to be super strong, but maybe done in different patterns than we’ve been seeing. I also think block prints, like from John Robshaw and Madeline Weinrib, are going to be popular, but in cottons—not necessarily in silk or velvet. For colors, I’m seeing a lot of bright sherbet hues, yellows, and greens. Mary McDonald’s stuff is amazing and she is following that color trend. She adds her own little twist on the accents you can do on pillows and borders. People want just a pop of color in their window treatments and pillows. They aren’t afraid anymore.
[caption id="attachment_939" align="alignright" width="189" caption="Window treatment by Victory Home & Interiors."][/caption]
MSP: What about the most popular brands among designers? Who do the experts use?
KC: I love Schumacher. They always have a great, fresh take on things and they have so many different designers. I also love Designers Guild and Clarence House. Madeline Weinrib is popular at Victory because it's not available anywhere else in the Twin Cities. Lee Jofa does some great things too.
MSP: You've been traveling a lot recently to places such as Atlanta and New York. Are you seeing trends there that we don't have in Minnesota?
KC: I think Minnesota has them, but I think we’re just starting to see how fun they can be and how to use them. Minnesotans are finally starting to lighten up and wanting to do more dramatic spaces and more drama in their pillows. It just takes a little while.
MSP: It seems people are always trying to pinch pennies and whittle down their budget. When it comes to interior design, should fabric be an area where homeowners save or splurge?
[caption id="attachment_945" align="alignleft" width="224" caption="Yellow and green color trend by Victory Home & Interiors."][/caption]
KC: It depends on what you’re going for. What I suggest to people is if the fabric is really expensive and you don’t want to do a whole window treatment, save it for a pillow. You need so much more fabric for a window treatment. You can still get the drama in your pillows, and then do a more neutral or a less expensive piece on your window treatments.
MSP: Even with those money-saving tips, redesign can be pricey. How often do you recommend people update the fabric in their home?
KC: When it feels tired or when you don’t love it anymore. You don’t have to change up every room and every piece. Sometimes just adding three new sofa pillows is a great thing. Pillows are an easy fix to update anything.
MSP: You are currently taking on a limited number of new clients, but is Victory hosting any events where people can stop by and see you in action?
KC: Mary McDonald is showing all her new products for Schumacher on April 24 (from 6 p.m. to 9 p.m.). Stop by!
3505 W. 44th St., Mpls., 612-926-8200, shopvictory.com
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